Dramatic increase in sales...
Problem
The key players and investors of ZonePerfect were frustrated and unhappy. Their current products sheets were meant to attract new distributors that would carry their products but failed to do so. Orders were down. To make matters worse, they were getting little cooperation from their design agency. ZonePerfect was not happy with their current bland design and an unprofessional look. Then someone recommended Cognito.
Solution
Cognito redesigned a sample product sheet. ZonePerfect loved it! The new design now displayed the products in an eye-catching manner. The solution was acheived by placing a large product photo along with harmonious colors used to grab the attention of potential suppliers of the ZonePerfect’s product line. In addition, the new design conveyed ZonePerfect’s mission statement: Nourishment for a time-starved world!
Results
Soon after the redesign of products sheets, there was a dramatic increase in stores nationwide that were willing to carry the ZonePerfect products. The success was so great ZonePerfect launched an abundance of new products. There was a dramatic increase in revenue and recognition. Cognito was then hired to create in-store displays, information booklets and more.
"With Cognito's creativity and work ethic, any company would be in capable hands by working with them. It would be my sincere pleasure to boast on their behalf when given the opportunity. Cognito is reliable, trustworthy, gracious and their work speaks for itself."
Myles Bristowe
Founder
VividContext
